https://www.youtube.com/watch?v=4BfKFCOCJe8
SHOOT FROM HOME:
THE NEW REALITY!
On March 22nd, 2020 – The corona-virus crisis sent us home from our Mumbai office and shut down exciting production plans we had in store for the summer of 2020. After an initial 2 weeks of confusion and figuring how we would survive through this, we immediately found that our clients had as many (or even more) needs for production services to communicate with their audiences.
By then we had already shifted computer systems and hard drives to our respective homes and were getting used to long video calls on Zoom & MS Teams.
Within no time did the Advertising industry adapt to the “New Different” and we were back on the floor making videos for them as we used to. But all from the confinements of our homes.
Sharing a few exciting projects we have worked on so far:
Biswa’s Mast Upload | Brand: Amazon Prime Video | Creative Agency: SoCheers
We pulled off a mammoth VFX film for Amazon Prime’s Sci-Fi Comedy show – UPLOAD! with funny men – Biswa Kalyan Rath & Rahul Subramanian.
Creative Agency for this was SoCheers; Directed by Anish Dedhia and Produced by Naisha Joshi. Check out the link above.
How well do you know you BFF? | Brand: Amazon Prime Video | Creative Agency: SoCheers
Who better than to play this game with the most trending girl gang on the Indian Digital universe. We shot this with the star cast of the popular Amazon Prime show – Four More shots Please. Check it Out!
Creative Agency on this was SoCheers. Directed by Sonal Batra & Produced by Naisha Joshi.
Cover Face Uncover Goodness | Charmis by ITC | Creative Agency: Contract Advertising
Charmis, a skincare brand by ITC wanted to spread the goodness by sharing these 3 simple Do’s and Dont’s of handling a mask. Acchai ko apne chehre par nazar aane do, mask bankar.
Featuring Sriti Jha & Sone Kanwar, we made these 2 films and played our part in promoting this mask awareness campaign.
Creative Agency: Contract Advertising. Directed by Anish Dedhia; Producer: Ridhesh Sejpal.
United Nations Covid-19 Response | Myth Busters
Created these two animated videos early on during the lock-down for the United Nation Covid-19 response brief call out. These were films busting myths around Covid-19 and helping clear fact checks. We made these in Hindi as well as English.
Creative Design partners on this were Project 1.6 & Kewal Vora & Amulya Aphale from our team.
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Can we survive this blow?
A conversation starter for Brands, Media Agencies and Filmmakers. 7 minute read
